Atelier Bakery E-Commerce

Artisanal Bakery E-commerce Montevideo Uruguay

Role

UX/UI Designer / Branding

Role

UX/UI Designer / Branding

Role

UX/UI Designer / Branding

Industry

Gastronomy

Industry

Gastronomy

Industry

Gastronomy

Duration

3 month

Duration

3 month

Duration

3 month

Home screen from Atelier Bakery E-commerce

Project Introduction

The client needed a website to showcase their artisanal bakery project and function as an e-commerce platform so that their customers could order and purchase their products.

Design

We aimed to create a minimalist aesthetic with attractive visual effects that would provide a good user experience without distracting from their primary goal (making a purchase).

We worked with the client to expand their brand identity system by adding two colors to their palette that are reminiscent of their field: Cream: the color of the dough for baked goods / Brown: a color that refers to the dulce de leche used in their pastries, a typical Uruguayan sweet.

We also incorporated one typography that pairs well with the logo’s font and provides contrast.

https://atelier.com.uy/

Credits

UX / UI Design: Sara Sofía

Development: Federico Chafes: https://www.behance.net/fchafes

Project Introduction

The client needed a website to showcase their artisanal bakery project and function as an e-commerce platform so that their customers could order and purchase their products.

Design

We aimed to create a minimalist aesthetic with attractive visual effects that would provide a good user experience without distracting from their primary goal (making a purchase).

We also incorporated one typography that pairs well with the logo’s font and provides contrast.

https://atelier.com.uy/

Credits

UX / UI Design: Sara Sofía

Development: Federico Chafes: https://www.behance.net/fchafes

Cell Phone mockup with shop screen on it

Introducción del proyecto

El cliente necesitaba una web que presente su proyecto de panadería artesanal y que funcione de e-commerce para que sus clientes puedan encargar y comprar sus productos.

Diseño

Se busco trabajar sobre una estética minimal pero con atractivos efectos visuales que brindaran una buena experiencia para el usuario pero sin distraerlo de su objetivo (la compra)

Se trabajó junto al cliente en una ampliación de su sistema identitario agregando dos colores a su paleta que remiten a su area Crema : color de la masa para panificados / Marrón: color que refiere al dulce de leche usado para los dulces de la repostería, tipico dulce Uruguayo.

También se incorporó 1 tipografía que maride con la tipografía del logo y le aportara contraste.

https://atelier.com.uy/